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About Drew Kristofik

• Co-creator/Editor in Chief of Webby Award-winning website for families (acquired by Viacom in 2006)
• Identified the need for and developed one of the first "deal/coupon" sites on the web
• Developed and produced a Vendor Portal that attracted 34,600 users
• Recruited, hired, trained and led a team of 20 remote editors across the country
• Drove online traffic from 2k users to over 2m users in one year
• Expertise includes copy editing, UX and content for mobile applications, SEO best practices, Omniture and ComScore, leveraging Social Network opportunities, and customer service
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Featured Reviews About Drew Kristofik

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Reviews about Drew Kristofik

Your Friend
5

Drew Kristofik worked with me in the key developmental years of the MacNeil/Lehrer NewsHour on PBS.

She is one of the most insightful, skilled and profound minds in the world of web development and social media. In many ways a visionary, her understanding of market dynamics along with her ability to cut through distractions and devise strategic plans characterized by their elegant simplicity and profitable outcomes. Drew has a perspective--what in the grand old days might have been characterized as an authorial voice. The depth and integrity of her view is exactly the laser focus so many companies in this space lack. And along with that, you have someone who has shown a capacity to play well with others and create a team, a shared purpose, a culture. I always have goosebumps of anticipation when I think of what she might do next.See MoreRead Less"

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Your Friend
5

While I can't speak specifically to her performance as a VP of Product Development at KidNimble, I worked as an editor under Drew for several years at GoCityKids.com/ParentsConnect.com and found her to be exceptional in every way. Drew's energy and enthusiasm were infectious, motiving a team of far-flung editors to produce consistently solid content. She is an extremely skilled writer, editor, and manager, who is able to convey knowledge and instructions in a firm, pleasant manner. She was also a strong advocate for our editorial team and valued our opinions. Drew Kristofik remains one of the finest managers I've ever had. I would welcome the opportunity to work with her again.See MoreRead Less"

Drew's Reply

 

Your Friend
5

I've learned more from Drew about project and staff management, social media, content generation, and branding than from anyone else I've ever worked for or with. Her business savvy, professionalism, enthusiasm, and productivity never cease to amaze me. She's innovative, and has a keen eye for "the next big thing, " and as a leader, she's beloved, motivating and accessible - gives every task her all, and inspires everyone else to, too. Top notch in every way.See MoreRead Less"

Drew's Reply

 

Your Friend
5

Drew and I worked together for several years, mostly from opposite sides of the country. In that time she always showed boundless energy and an amazing passion to create the best product we possibly could... and then improve it. I always felt I should do my very best work for Drew, since I knew she always was for the rest of us."

Drew's Reply

 

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